SF Web Fest 2015 Schedule

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3:00 pm – 5:00 pm

REGISTRATION OPEN

Kabuki Hotel, 1625 Post Street, San Francisco

6:30 pm – 9:30 pm

LAUNCH PARTY AND NETWORKING HAPPY HOUR

Monarch, 101 6th St @ Mission, San Francisco
Welcoming committee: Lauren Machado, Production & Marketing Manager, San Francisco Film Commission

Join us at one of the hippest clubs in town to schmooze and booze with festival attendees! FESTIVAL BADGE OR TICKET REQUIRED.

6:30 – 8:30 – On-site Registration
7:45 – Welcome to Inaugural Event Remarks
8:00 – Opening Speaker
9:30 – Monarch opens to public

8:00 am

REGISTRATION OPENS

8:30 am – 9:00 am

OPENING REMARKS AND APP DEMONSTRATION

Laura Wainer, SF Web Fest Founder and Executive Director
Ryan Lynch, Festival Emcee

Laura kicks off SF Web Fest with a big welcome and a quick demonstration of the SF Web Fest mobile app.

9:00 am – 9:30 am

INAUGURAL OPENING SPEAKER – FUTURE OF ONLINE VIDEO AND PROGRAMMING

Will Keenan, President, Endemol BEYOND (USA)

9:30 am – 11:15 am

SCREENING BLOCK 1

Zac and Me – Laughs, Nominee for Best of Fest, Coming to the Festival
Dress Up! With George B. Style – Facts
Single and Dating in Vancouver – Laughs
Il Solito Sesso – 1000 modi per fa – Queers
Burning Wishes – Emotions, Nominee Best Directing, Best Editing
The Digressions – Laughs
Altruman – Emotions, Nominee for Best Writing, Best of Fest

11:15 am – 11:45 am

PANEL 1: BUILDING CREATIVE BRANDS ON DIGITAL PLATFORMS

Rob Sandie, Co-Founder/CEO, VidIQ
Yuri Baranovsky, Founder, Happy Little Guillotine Studios
Luke Simmons, Creative Director, CollegeHumor
Rafi Mamalian, Chief Revenue Officer, theAmplify

Branded content is the merger between advertising and entertainment. From product placement to outright sponsorship, marketers are increasingly looking to combine experiences and engage audiences and consumers in dynamic ways. Come learn about what it means to brand your web series and why branding matters in the digital age.

11:45 am – 12:15 pm

PANEL 2: TRANSFORMING JOURNALISM INTO WEB-BASED STORYTELLING

Sarah Granger, Digital Media Innovator and Author
Michael Shagoury, Executive Producer / Editorial, AJ+
Carrie Ching, Series Producer, Vice
David Spark, Spark Media Solutions, moderator

Hear from innovators in digital media who are pushing the boundaries of online storytelling and creating a more dynamic user experience.

12:20 pm – 2:10 pm

SCREENING BLOCK 2

Food Flix – Toons
Fatty Littlehead Space Ranger – Toons
Discrépance – Queers
Nasty Habits – Emotions
HapHead – Scares
20 Seconds To Live – Scares
Divine – Scares
L.A. Macabre – Scares/Nominee for Best Writing, Best Acting, Best of Fest

2:10 pm – 2:50 pm

PANEL 3: DEVELOPING ENTREPRENEURIAL PACKAGES FOR ORIGINAL DIGITAL VIDEO

Zach Blume, Partner and Managing Director, Portal A
Jennifer Schumacher, Senior Manager of Social Media, Tivo
Jason Lopatecki, Chief Strategy Officer, TubeMogul
Simone Nelson, Producer, Moderator

Filmmaking and success is a package deal! Hear advice on digital production and developing content, monetize your exposure and draw web traffic, develop your brand and capitalize on the originality of your product.

2:50 pm – 4:15 pm

SCREENING BLOCK 3

Status – Emotions, Nominee Best Directing, Best Acting, Best Cinematography, Best Editing
Foodists – Facts
Inside the Creative Process – Facts
The Banks – Emotions, Nominee Best Directing, Best Acting, Best Cinematography
NEXT – Emotions
Whatever, Linda – Emotions/Nominee Best Writing, Best Directing,Best Acting, Best Cinemtography, Best Production Design, Best Original Score, Best of Fest

4:15pm – 5:15 pm

DOLBY PRESENTATION: CREATIVE SOUND DESIGN FOR WEB

Glenn Kiser, Steven Cahill, The Dolby Institute

Glenn Kiser, Director of the Dolby Institute and former Vice President & General Manager at Skywalker Sound — and Sound Designer Steven Cahill, share their trade secrets and methods of creating compelling story-driven soundscapes for Digital Media.

Dolby’s recent collaboration on VIDEO GAME HIGH SCHOOL season 3 with Rocket Jump Studios, director Freddy Wong, and Cahill’s LA-based Sticky Notes resulted in a MPSE Golden Reel nomination for Computer Episodic Content and has also amassed an impressive 20 million views to date.

Kiser and Cahill bring you techniques and a few good stories from the front lines of their collected experience in the worlds of Music, Production and Post Production and will discuss not only VGHS and selected other web content, but offer ideas on bringing big budget blockbuster sound treatment to the world of Web content though smart and creative use of storytelling in sound.

5:15 pm – 6:45 pm

SCREENING BLOCK 4

Stuck on A – Laughs/ Nominee for Best Sound Design, Best Acting, Best Cinematography, Best Original Score
Acting Dead – Laughs/ Nominee for Best Sound Design, Best Acting, Best Editing
SOS: Save Our Skins – Laughs/ Nominee for Best Sound Design, Best Editing
AboveGround – Emotions/ Nominee for Best Sound Design
Wallflowers – Queers/ Nominee for Best Sound Design, Best Writing, Best Directing, Best Cinematography, Best Editing, Best Original Score
Street Cuts – Facts/ Best Directing, Best Cinematography, Best of Fest

6:45 pm – 7:45 pm

TIM SCHMOYER PRESENTS: “PASSIVE TO PASSION: GROWING A DEDICATED YOUTUBE COMMUNITY FOR YOUR WEB SERIES”

Tim Schmoyer, founder, VideoCreators.Tv

Most of us know the frustration of creating a web series only to have our mom and a few cousins watch it. We’re thankful for them, but let’s be honest: the series was supposed to experience a floodgate of viewership, not a slow drip that dries up way too quickly. You know the audience is out there, but where are they and how do you reach them? In this session Tim Schmoyer will reveal how community development works on YouTube and how to convert those viewers into a passionate fan base.

On March 2, 2006, Tim created his first YouTube channel and started making videos with the girl who later became his wife. Since then he’s created and published almost 3,000 videos, amassed millions of views, hundreds of thousands of subscribers, won video contests, grew audiences for several web series’, and became officially certified by YouTube in “Audience Growth.” In 2013 he started Video Creators to train other creators to master the YouTube platform and use it as a place to spread messages that change lives.

7:45 pm

SATURDAY NIGHT RECEPTION

Pa’ina, 1865 Post Street, San Francisco (across the street from New People Cinema)

Badge or ticket required. Cash bar and light bites.

8:30 am

REGISTRATION STARTS

9:00 am – 10:30 am

10 MINUTE MENTORSHIP WORKSHOP AT KABUKI HOTEL

Sakura Room, Kabuki Hotel, 1625 Post Street, San Francisco

Spend 10 minutes talking and getting advice with pioneers in the industry. Download and sign up through our app! Must be a registered attendee to make a reservation. Must make reservations in advance. Enrollment closes at 2pm on Saturday June 6th.

9:15 am – 9:30 am

OPENING REMARKS

Laura Wainer, SF Web Fest Founder and Executive Director

9:30 am – 10:45 am

SCREENING BLOCK 5

Ty The Pie Guy – Kids
No More Parents – Kids
Ruby Skye P.I.: The Maltese Puppy – Kids/ Nominee Best Writing
My Lupine Life – Kids/ Nominee Best Editing
Ms. Beautyphile – Facts

10:45 am – 11:30 am

PANEL 4: THE EVOLVING CHALLENGE OF DIGITAL MEDIA DISTRIBUTION

David DiVona, Producing Partner, Proven Entertainment
Rose Viggiano, Manager of Research and Development, Indigo Films
Carter Mason, Co-Founder/CEO, JTS.TV – Just The Story
Jack Spilberg, moderator, Director, Business Development & Marketing, JUXT

In the Internet age, media distribution is evolving rapidly and can be achieved in many different ways (ie. DIY, licensing agencies, direct acquisition). Learn from top distribution executives about the various means of connecting your original content with established online audiences.

11:30 am – 11:45 am

BREAK

Box lunch available on site for purchase from Crown and Crumpet

11:45 am – 12:45 pm

BERNIE SU PRESENTS: “STORYTELLING ON THE WEB”

Bernie Su, Executive Producer The Lizzie Bennet Diaries
Maya Zuckerman, Founder, Transmedia SF, moderator

“Whether it’s branded, adapted, or original web series, Bernie has done them all. Come watch as he walks through the production and story design for his award winning series The Lizzie Bennet Diaries, and Emma Approved, as well as give a preview for his upcoming Vanity web series, the first original series from StyleHaul designed exclusively for Maybelline”.

Bernie Su is a multi-talented writer, director, and interactive storyteller. He is the showrunner and executive producer of “The Lizzie Bennet Diaries” an adaptation of Pride and Prejudice, an interactive series that spawned 60 million views and won the first Primetime Emmy Award for a YouTube distributed series. “The LBD” grew into a multi-platform franchise with a novelization published by Simon & Schuster making “The Secret Diary of Lizzie Bennet” a book based on the series based on a book.

12:45 pm – 2:15 pm

SCREENING BLOCK 6

Lovers & Others – Emotions
Fan Fare – Facts/ Nominee Best Editing
The Journey of Documentary – Facts
STILL – Scares/ Nominee Best Production Design
Stricken – Scares
After – Scares/Nominee for Best of Fest

2:15 pm – 2:45 pm

TIFFANY SHLAIN, FESTIVAL CENTERPIECE

Tiffany Shlain, filmmaker, Webby Awards founder
Linda Kruse, moderator, producer

2:45 pm – 3:15 pm

PANEL 5: THE SCIENCE OF DISTRIBUTING DIGITAL VIDEO CONTENT AND BUILDING NEW MEDIA CAMPAIGNS

Jessica Schiffman, Head of Distribution, Portal A
Rachel Allen, Campaign Strategist for Technology, Design and Hardware, Indiegogo
Tom Hanc, Audience Development / Engagement, AJ+
Linda Kruse, moderator, producer

Learn best practices for creating video built for the web. What works, what are the options, who is watching, when and where?

3:15 pm – 4:40 pm  

SCREENING BLOCK 7

The Peloton Sprints – Laughs
BE Bettina and Elaine – Laughs/ Nominee Best Writing, Best Production Design
McCracken Live – Laughs/ Nominee Best Original Score
Future Duck! – Toons /Nominee Best Original Score, Best Production Design
SanFranLand – Laughs
How to Be Gay – Queers/Nominee for Best Writing, Acting, Best of Fest

4:40 pm – 5:00 pm

BREAK

5:00 pm – 6:00 pm

ISSA RAE: FIRESIDE CHAT

Issa Rae, Creator, Awkward Black Girl
Kriz Bell, moderator

6:00 pm

CLOSING REMARKS

Laura Wainer, SF Web Fest Founder and Executive Director

7:00 pm – 8:15 pm

RED CARPET

AMC Van Ness 14, 1000 Van Ness Avenue, San Francisco

Creative cocktail attire suggested.

8:30 pm – 10:00 pm

AWARDS SHOW

AMC Van Ness 14, 1000 Van Ness Avenue, San Francisco

10:00 pm – midnight

CLOSING NIGHT PARTY

AMC Van Ness 14, 1000 Van Ness Avenue, San Francisco